ACET – ELEARNING

www.acet.edu.vn

CHALLENGE

ACET has tried digital marketing for a long term; however, it did not work well. When we carry out campaign for ACET, it seems like that we have to build from the ash. During campaign, ACET is strictly following their guideline and quite hard make a creative idea so far. In addition, ACET’s fee is really high in comparison with the other centers.

SOLUTION

Step 1: A/B Testing
Step 2: Intensive Exploitation
Step 3: Remarketing

Chanel: Facebook, Coc Coc, Google
Model: CPQL
Segment: E-learning

THE RESULTS

Lead

100/day

Geo: Ha Noi, Ho Chi Minh.
Time: 1/2017 -> now

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